Wednesday 17 October 2012

Secondary Product Research: Codes and Conventions

Tzvetan Todorov
Evolved the theory of equilibrium which structures the narrative of most films...

1. Equilibruim .............(Everyday life)
2. Disruption................(Drama, action, dilemma)
3. Recognition..............(Characters understand what they must do to repair)
4. Repair.......................(Undergo changes within themselves to fix the problem)
5. New equilibrium......(Reality is restored)



Vladamir Propp
Discovered common character roles in narrative through the study of folk-tales...

Hero (protagonist)
Villani (antagonist)
Donor (provides hero with power)
Helper (sidekick)
Princess (damsil-in-distress, target/reward)
Hero's Father (rewards hero)
Dispatcher (sends hero on a journey)
False Hero (believes they are the hero)




Roland Barthes
Identified particular 'codes' used in narrative which the audience decode through theie knowledge and expectations of texts...

Narrative Flow:

Action code: Event which is followed by a series of logical consequences

Enigma code: Events the audience question

Narrative Detail:

Semic code: Elements which correspond with cultural stereotypes

Symbolic code: Organising meaning through binary oppositions

Cultural code: Common understandings of the genre/theme/context for the audience

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