Thursday 15 November 2012

Primary Audience Research: Survey Results

As a group we conducted a survey, asking the target audience of our TV programme to detail their preferences of various aspects of: genre, character, location, narrative, and music. Here, I will provide a summary of our results which will be the criteria for creating our TV programme, however the full results and figures can be found (downloaded)  here.


Results

Genre:
- Thriller
- Drama
- Comedy
Characters:
- Aged 16-20
- Working class
- Group of main characters
- Mixed genders and ethnicities
- Informal language
- Scripted dialogue
- Specific accent

Location:
- 3-4 locations
- Urban
- Relatable/recognisable

Narrative:
- Complex
- Closed ending
- Non-linear

Music:
- Rock
- Indie
- Dance
- Small amount of non-diegetic
- Unique theme song

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